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  1. Mastering the Facebook Fundamentals

    July 7, 2011

    Brooke Shelby Biggs runs through some best practices on how to create and maintain an effective Facebook page.  One of the biggest mistakes people make with Facebook is presuming that their page (for a program or a station or a film) is basically an online brochure for the brand. In fact, your Facebook page is much, much more than that — it’s an information…

  2. First Things First: Pick the Right Platform

    June 30, 2011

    We will be offering weekly tips for independent filmmakers and public media entities on getting the most out of social media. Visit BTB Thursdays for some good advice for your Facebook, Twitter, and other social networking strategies. No matter if you are a filmmaker, a station, or a public media brand, the very first place to start is by creating (or…

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